Audience Questionnaire

When looking back at our feedback from the audience questionnaire, it has showed us the details that will help to create our artist in the best way to fit our target audience. When looking at the answers given, we found out that people who are 15-18 mostly listen to pop, Indie and Hip Hop. This was helpful because the genre of our song is indie pop which means we now know who the target audience is for our music video and who to direct the artist This means that it is important for our artist to have a good dress sense which is different from any other artist and makes our artist fit the target audience more.
A question that people found quite hard to answer was “What do you like about music videos” this is mainly because, they do not look for anything specific that they want to see, as this will make all the videos look the same. For the editing to be faced pace and tell a story came up a lot which shows that, for our music video to be good it needs something to hold it together, which mostly looks like a narrative. To make a music video interesting our target audience we need to make it unique and different to really entice them. 
We found that the following amount of people like performance, narrative and concept. We could should really take this into account when making our final music video as it will help to make it appeal to our target audience. We need to do more research into this to do this effectively.6 - Performance
5 - Narrative
5 - Concept

From this questionnaire which was mostly targeted at teenagers, we found that most people find out about new music videos through music channels and social media. This is because it is easier for them to check up on anything new but also because it is easily accessible. It is important to know this so that when we finish our music video we target in the best way possible to fit the target audience. From the online survey, which we submitted we found that 30+ people are more likely to find out about music videos through the radio. We should take this into consideration when marketing out artist we should target it in more ways to widen out target audience.
Instagram and Twitter are very popular when targeting our artist to teenagers as they are the biggest users of social media. This means that we will create a Twitter & Instagram page so that the target audience can follow out artist better.
By completing these surveys and question has helped us to explore our genre and target audience the most. We now fully understand who we are targeting our music video at, which will lead to more sales of her music.